Marketing Strategy, Social Media
May 2023 Holidays to Inspire Your Content Marketing
When it comes to holidays to include in your content planning, the list of possibilities are endless. From spicy margs to puppies, every day seems to commemorate something, if not many things, and we want to help pare down what might be important to your business.
Insert our list of national holidays and observances that covers diversity and inclusion holidays, women-focused holidays, national health observances, and other fun (and wacky) celebrations.
We want your followers to be more than just content with your content. For your content marketing to really pop, it must be tailored to your target audience. Strategically incorporating holidays is a great way to keep content personalized, timely and relevant.
So, how do you go about incorporating holidays into your content calendar? Here are some tips:
- Plan ahead: Consider creating a content calendar that incorporates holidays, and brainstorm ideas for each one well in advance. We plan content with each of our clients in a monthly strategy session using a comprehensive editorial calendar. (Psst! You can download it below!)
- Research upcoming holidays and observances: We make this easy by posting holidays on our blog each month. Planning ahead? You can get them delivered in your inbox each month through our newsletter.
- Choose holidays that align with your brand values & content strategy: Make sure the holidays you select make sense for your brand, content strategy and biz goals. For example, if your brand is focused on sustainability, Earth Day could be a great holiday to feature in your content.
- Get creative with your content: Once you’ve selected which holidays to feature, it’s time to get creative with your content. You can create holiday-themed graphics, share personal stories or experiences related to the holiday, or even host a giveaway or contest. Find ways to celebrate with your audience!
- Be inclusive: This means featuring holidays that represent diverse cultures and backgrounds, as well as being mindful of any potential cultural appropriation. Our calendars include dates that respect and honor diverse voices and perspectives. Because, after all, celebrations are for all.
By following these tips, you can successfully incorporate holidays and observances into your content calendar and create engaging content that resonates with your target audience. Remember, the key is to be creative, strategic, and inclusive. And to have fun with it.
If you need help planning and executing a content strategy, we’re only a click away. 😀
Here are all the May 2023 Holidays and Observances you need to know…
Monthly Holidays and Observances in May 2023:
- ALS Awareness Month #ALSAwarenessMonth
- Arthritis Awareness Month #CureArthritis
- Asian American and Pacific Islander Heritage Month #APAHM
- Better Hearing and Speech Month #BHSM
- Bladder Cancer Month #BladderCancerMonth
- Brain Cancer Month #BrainCancerMonth
- BrainTumor Awareness Month #GrayMay
- Celiac Disease Awareness Month #CeliacDiseaseAwarenessMonth #RaiseYourVoice
- Creative Beginnings Month #CreativeBeginningsMonth
- Cystic Fibrosis Awareness Month #CFawareness #FacesOfCF
- Global Employee Health and Fitness Month #GEHFM
- Haitian Heritage Month #HaitianHeritageMonth
- Healthy Vision Month #HealthyVisionMonth
- Hepatitis Awareness Month #HepatitisAwarenessMonth #HepAware2022
- International Victorious Woman Month #InternationalVictoriousWomanMonth
- Jewish American Heritage Month #JAHM2022
- Lupus Awareness Month #MakeLupusVisable
- Mental Health Awareness Month #MHAM #Together4MH
- National Asthma & Allergy Awareness Month #AsthmaAwareness #BreatheBetter
- National Cancer Research Month #NCRM22 #ResearchSavesLives
- National High Blood Pressure Education Month #HighBloodPressureMonth
- National Inventors Month #InventorsMonth
- National Lyme Disease Awareness Month #LymeDiseaseAwarenessMonth
- National Nurses Month #NursesMonth
- National Osteoporosis Month #BeBoneStrong #NOM2022
- National Physical Fitness and Sports Month #MoveYourWay #MoveinMay
- National Stroke Awareness Month #StrokeMonth
- National Teen Pregnancy Prevention Month #NTPPM
- National Teen Self Esteem Month #TeenSelfEsteemMonth
- Older Americans Month #OAM2022
- Preeclampsia Awareness Month #CheckKnowShare
- Skin Cancer Awareness Month #ShareTheFacts #PracticeSafeSun #ThisIsSkinCancer
- Small Business Month #SmallBusinessMonth
- South Asian American Heritage Month #SouthAsianAmericanHeritageMonth
Weekly Holidays and Observances in May 2023:
- Small Business Week #SBAWeek — April 30-May 6
- Air Quality Awareness Week #AQAW2023 #AirQuality — May 1-5
- Maternal Mental Health Week #MMHWeek2023 — May 1-7
- National Physical Education and Sport Week #SHAPEteachOn #MoveinMay— May 1-7
- National Nurses Week #NursesWeek — May 6-12
- Children’s Mental Health Acceptance Week #CMHAW — May 7-13
- North American Occupational Safety and Health Week #FocusOnSafety — May 7-13
- National Hospital Week #HospitalWeek #WeAreHealthcare — May 7-13
- National Pet Week #PetWeek — May 7-13
- Teacher Appreciation Week #TeacherAppreciationWeek — May 8-12
- National Stuttering Awareness Week #WESTUTTER — May 8-14
- Food Allergy Awareness Week #AllergyAlly — May 14-20
- Maternal Sepsis Week #MaternalSepsisWeek — May 14-20
- National Women’s Health Week #NWHW — May 14-20
- National EMS Week #EMSWeek — May 21-27
Daily Holidays and Observances in May 2023:
May 1: International Family Equality Day #IFED2023, May Day #MayDay, International Workers Day #WorkersDay, Lei Day #LeiDay, Global Love Day #GlobalLoveDay
May 2: Teacher Appreciation Day #TeacherAppreciationDay #NationalTeachersDay, World Asthma Day #WorldAsthmaDay
May 3: Asian American and Pacific Islander Women’s Equal Pay Day #AAPIEqualPayDay #NotYourModelMinority, World Maternal Mental Health Day #worldMMHday, World Press Freedom Day #PressFreedom #WorldPressFreedomDay
May 4: Star Wars Day #StarWarsDay #MayTheFourthBeWithYou
May 5: Cinco de Mayo #CincoDeMayo, World Hand Hygiene Day #HandHygiene #CleanYourHands #InfectionPrevention, World Portuguese Language Day #WorldPortugueseLanguageDay, Vesak, the Day of the Full Moon #Vesak
May 6: Kentucky Derby Day #KentuckyDerby, National Nurses Day #NursesDay, International No Diet Day #NoDietDay, National Bombshells’ Day #BombshellsDay
May 7: Brain Donation Awareness Day #BrainDonationAwarenessDay #BeTheBrainBehindTheBreakthrough, Children’s Mental Health Awareness Day #ChildrensMentalHealthAwarenessDay
May 8: World Red Cross and Red Crescent Day #RedCrossDay, National Women’s Checkup Day #WomensCheckupDay
May 10: Receptionists Day #ReceptionistsDay
May 11: National Eat What You Want Day #EatWhatYouWantDay
May 12: International Nurses Day #NursesDay #InternationalNursesDay, National Fibromyalgia Day #FibromalgiaAwareness #FMAwareness, Myalgic Encephalomyelitis/Chronic Fatigue Syndrome (ME/CFS) International Awareness Day #MECFSAwareness, National Childcare Provider Appreciation Day #ThankYouChildCare
May 13: National Birth Mother’s Day #BirthmothersDay, World Cocktail Day #WorldCocktailDay, World Migratory Bird Day #WMBD2023
May 14: Mother’s Day #MothersDay, National Cornelia de Lange Syndrome Awareness #CdLSAwarenessDay
May 15: International Family Day #FamilyDay
May 16: Love a Tree Day #LoveATree, International Day of Light #LightDay2023 #TrustScience, International Day of Living Together in Peace #LivingTogetherInPeace, Do Something Good for Your Neighbor Day #DoSomethingGoodForYourNeighborDay
May 17: International Day Against Homophobia and Transphobia #IDAHOT #IDAHOTB, World Baking Day #WorldBakingDay, World Telecommunication and Information Society Day #WTISD
May 18: HIV Vaccine Awareness Day #HVAD, International Museums Day #MuseumDay #IMD2023
May 19: Agender Pride Day #AgenderPrideDay, National Endangered Species Day #EndangeredSpeciesDay, Bike to Work Day #BikeToWorkDay, National Pizza Party Day #NationalPizzaPartyDay
May 20: National Rescue Dog Day #NationalRescueDogDay #AdoptDontShop, World Bee Day #WorldBeeDay #SaveTheBees, World Autoimmune & Autoinflammatory Arthritis Day #AiArthritisDay
May 21: Stepmother’s Day #StepmothersDay, International Tea Day #TeaDay #InternationalTeaDay, World Day for Cultural Diversity for Dialogue and Development #WorldDayforCulturalDiversity, National Waitstaff Day #WaitstaffDay
May 22: World Paloma Day #WorldPalomaDay, National Maritime Day #NationalMaritimeDay, International Day of Biological Diversity #BiodiversityDay #UNbiodiversity, Harvey Milk Day #HarveyMilkDay
May 23: International Day to End Obstetric Fistula #InternationalDaytoEndObstetricFistula
May 24: Pansexual & Panromantic Awareness Day #PansexualPride #PanromanticPride
May 25: National Wine Day #NationalWineDay
May 26: National Heat Awareness Day #NationalHeatAwarenessDay, National Road Trip Day #NationalRoadTripDay
May 27: National Sunscreen Day #DontFryDay #NationalSunscreenDay #SunscreenDay
May 29: Memorial Day #MemorialDay
May 30: National Creativity Day #NationalCreativityDay, National Mint Julep Day #MintJulepDay
May 31: World No-Tobacco Day #NoTobaccoDay
